Know your market. Ship faster.

From customer signals to campaign-ready output - in one place.

Customer signalsCampaign outputCompetitive intel

Connects with tools you already use

HubSpotGongSalesforceNotionSlackGA4PostHogZendesk

Features

Marketing intelligence for GTM teams

From customer signals to campaign-ready output - six pillars in one workspace.

Customer Intelligence

ICP & Customer Research

Turn CRM, calls, and feedback into a living ICP

ICP segments

Technical founders
Mid-market PMM
Enterprise GTM

Content Velocity

Content Creation Bottleneck

From signals to briefs and assets - stop starting every campaign from a blank page.

Brief

Blog

Email

Market Radar

Competitive Intelligence

Surface competitor moves and positioning shifts before they become noise.

Competitor radar

You

47%

Rival A

62%

Rival B

38%

Performance

Campaign Analysis

See what worked and why, backed by stored evidence - not another dashboard rabbit hole.

Channel A +24%Best: LinkedIn

GTM Alignment

Sales–Marketing Alignment

One intelligence layer both teams trust — same ICP, same proof, same story.

Marketing

ICP v3.2

Sales

Same proof

Shared intelligence

Orchestration

Campaign Launch Orchestration

Strategy → briefs → creative → launch - connected in one workspace.

Strategy brief
Creative assets
Launch checklist

How it works

From brand context to campaign execution

Six steps from intake to portfolio - each workspace stays grounded in your brand.

01

Intake

Tell us about your company

Add the basics once: who you serve, what you sell, and the goals you want to conquer next.

What you can accomplish

  • Define your audience and positioning in one place
  • Set GTM goals your whole team can align on
  • Start every workflow from the same brand context
02

Strategy

Get a strategy that fits

Start from a custom strategy blueprint built for your unique market angle, then refine it as your product grows.

What you can accomplish

  • See channel and positioning options ranked for your market
  • Build a strategy blueprint you can edit and reuse
  • Stress-test angles before you commit budget
03

Workspace

Refine through conversation

Explore directions, query positioning ideas, or request channel suggestions in your strategy workspace.

What you can accomplish

  • Ask follow-up questions without losing context
  • Compare messaging and channel alternatives quickly
  • Keep a running record of decisions your team agrees on
04

Creative

Set your creative direction

Establish brand voice parameters, visual style preferences, and creative constraints to guide campaign outputs.

What you can accomplish

  • Lock voice, tone, and visual guardrails for every asset
  • Brief creatives once - not on every new campaign
  • Keep outputs on-brand without re-explaining rules
05

Campaigns

Create campaigns that land

Generate high-conversion campaign copy, structured creative briefs, script drafts, and custom distribution schedules.

What you can accomplish

  • Turn strategy into copy, briefs, and launch-ready assets
  • Plan distribution across channels from one workspace
  • Ship campaigns faster without starting from scratch
06

Portfolio

Scale across brands

Stoa keeps workspaces and contexts separate so you can easily manage a portfolio of distinct brands.

What you can accomplish

  • Run multiple brands without context bleeding across teams
  • Switch workspaces and pick up where you left off
  • Give agencies and in-house teams isolated environments

Integrations

Connect the tools your team already uses

Pull CRM, calls, support, reviews, and docs into one intelligence layer - no manual exports.

CRM

Sync customer and pipeline data to sharpen ICP segments and win/loss analysis.

HubSpotSalesforce

Sales intelligence

Import conversations from sales calls to surface objections, pain points, and buying signals.

Gong

Support & success

Turn support tickets and chats into product feedback and customer voice signals.

IntercomZendesk

Reviews & community

Monitor market perception from review sites and community mentions.

G2 / CapterraReddit

Product analytics

Connect usage and traffic patterns to campaign and positioning decisions.

PostHogGA4

Knowledge & docs

Pull docs, notes, and team context into your shared knowledge base.

NotionGoogle DriveSlack

Product feedback

Capture feature requests and customer issues from your product workflow.

Jira

File uploads

Bring spreadsheets and exports into Stoa when you need a fast path without a live connector.

Structured CSV

Pricing

Your pace, your plan

From customer signals to campaign-ready output - in one place. Pricing shown is illustrative — start with one workspace, then scale.

Starter

$0/ year

For founders mapping their first product narrative.

  • 1 brand workspace
  • Strategy blueprint
  • Campaign ideation
  • Community access
Start free

Pro

$190/ year

For growing companies launching dynamic weekly campaigns.

  • 5 brand workspaces
  • Full strategy development
  • Campaign-ready deliverables
  • Creative direction tools
  • Priority support
Get Pro

Team

$490/ year

For agencies and teams running campaign studios at scale.

  • Unlimited brand workspaces
  • Shared team dashboard
  • Priority support
  • Export-ready documents
Talk to us
CompareStarterProTeam
Brand workspaces15Unlimited
Strategy blueprinting
Campaign deliverablesLimited
Export-ready documents

Questions? Read the FAQ.

Get on the list

Join the waitlist while we roll out billing and team workspaces.

FAQ

Answers for strategy and marketing teams

From customer signals to campaign-ready output - in one place.

Stoa is a marketing intelligence platform for GTM teams. Know your market. Ship faster. Connect the tools and files you already use, turn customer and market signals into clear insight, and move from answers to campaign-ready output in one workspace.